Boss: Our data quality is good, nothing breakdown
IT: Our data quality is good, there are some unimportant known issues, but all under control
BI Developer: All data is from source systems, the quality should be good. Hay, look, how cool is the dashboard I built
Business Users: Once again, those reports don’t make sense at all. I am busy, no time to report to IT, data-driven is not suitable for our business, let’s trust our experts’ instincts and get job done.
Boss: We have built a successful data-driven company, our experience is…

Great post! Ensuring high data quality is crucial for any organization aiming to make informed and reliable decisions. It’s impressive to see the commitment and effort put into maintaining data integrity. As data becomes increasingly central to business strategies, having robust data quality measures in place not only enhances operational efficiency but also builds trust across various stakeholders.